Felipe Avila

Kate Spade


Art Direction
Visual Design
 








For the Kate Spade experience playbook, I had the opportunity to create and find some graphic moments and opportunities for user engagement on the web and mobile brand presence.

I envisioned Kate Spade’s website as a human touch space in which the users are able to highlight, take and receive notes on their favorite items while making a purchase decision.

Creative Director: Donovan Mafnas.

Typefaces:
Homemade Apple by Font Diner
Austin by Commercial Type


Agency: HUGE
Year: 2021

©2007—2021 felipeavila.tv | Siecha Studio LLC. All Rights Reserved